KOA 
Turning ideas into real ventures, platforms and initiatives.


Strategic clarity
What the brand is - and why it should exist.

Venture architecture
The structure that allows it to operate and grow.

Ecosystem building
The partners and capabilities that make it work.

Execution momentum
From concept to operational reality.






viennacontemporary
A new strategic infrastructure layer within Vienna’s leading international art fair.

An entirely new hospitality and experience architecture was developed from the ground up, aligned with the brand positioning and an international collector-driven audience. With no historical benchmarks in place, the commercial logic and partnership structure were built from first principles, leading to the acquisition and integration of 20+ strategic partners into the core identity of the fair.

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© viennacontemporary 

Pension Obertrum Temporary use as an  opportunity. Reviving a vacant guesthouse.

What began as a temporary activation became the testing ground for a new business model - validating demand within weeks before evolving into a structured venture aligned with Trumer Privatbrauerei’s long-term diversification strategy.


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© Zoe Opratko

SimiaenPioneering the novel food space with lichen.

Simiaen explores the untapped potential of lichen:
nutrient rich, resilient, organisms that thrive where other foods can’t grow. Through innovative recipes and design-led objects, the brand challenges dietary norms while operating at the intersection of regulation, research and market development.


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© Simiaen

gmunden.photo Transforming vacant spaces in to cultural lifelines  in times of a global pandemic.

gmunden.photo transformed an unused lakeside site into a modular open-air platform built from 30 shipping containers.
Designed to operate without permanent construction, the project demonstrated how speed, flexibility and low capital exposure can unlock urban value under changing conditions.

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© Faruk Pinjo 

Red Bull Amaphiko Giving wings to social  innovators through community-driven entrepreneurship

Aimed at supporting grassroots social innovators at scaling bold solutions to local challenges, Red Bull Amaphiko offered hands-on programs, high-caliber mentorship and access to a global network.
Red Bull Amaphiko supported visionary changemakers amplify their impact and strengthen resilient entrepreneurial communities.  


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© Franz Oss Red Bull Content Pool 

Red Bull Music Redefining a  global brand pillar

A global strategy initiative for Red Bull Culture Marketing, combining market research  and workshopdriven insights  into a practival framework and toolbox for worldwide  implementation.
Collaboration across 20+ core contributors and an international stakeholder network  aligned vision, culture and execution, establishing a foundation to drive Red Bull Music’s global cultural impact.


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© PYMCA/Avalon/UIG via Getty Images
Pioneers Asia Connecting the entrepreneurial tech ecosystem of Asia and Europe

In a joint venture with Nikkei Inc., Pioneers Asia  connected Asia’s and Europe’s entrepreneurial tech ecosystem through a tech conference and hybrid startup challenge platform.
The initiative brought together  1,200+ founders, corporates investors and media , enabled 600+ curated business meetings  and reached  40,000+ unique livestream viewers worldwide.


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Pioneers Festival Building a global ecosystem for tech innovators

Pioneers Festival turned Vienna’s Hofburg Imperial Palace into a 3-day hub of global tech and entreprenurship, uniting 3,000+ innovators, investors, corporates and media. 
Pioneers Festival created a curated environment where inspiration and experience translated into meaningful connections and long-term partnerships.

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© Pioneers






Impressum:
Unternehmensgegenstand: Unternehmensberatung einschließich der 
Unternehmensorganisation
Mag. Elisabeth Luise Penker BSc. 
Arnethgasse 60/30
1160 Wien
+436504567237
contact@koa-koa.com
UID: ATU 71843259
Steuernummer: 06 280/9090
Firmensitz: Wien